It’s almost Super Bowl time and Ram Trucks has just released an extended version of the extremely popular "Farmer" commercial from last year. This extended version features an additional 40 seconds of Paul
Harvey’s iconic speech from the 1978 Farmers of America Convention.
This video will not disappoint!
Now I may not be a "farmer" by career choice, but being raised by farmers and being involved in agriculture daily sure makes me thank God that he made farmers.
And on the 8th day God looked down on his planned paradise and said, “I need a caretaker”.
So God made a farmer.
God
said I need somebody to get up before dawn and milk cows and work all
day in the fields, milk cows again, eat supper and then go to town and
stay past midnight at a meeting of the school board.
So, God made a
farmer.
I
need somebody with strong arms. Strong enough to rustle a calf, yet
gentle enough to deliver his own grandchild. Somebody to call hogs, tame
cantankerous machinery, come home hungry and have to wait for lunch
until his wife is done feeding and visiting with the ladies and telling
them to be sure to come back real soon…and mean it.
So, God made a farmer.
God
said “I need somebody that can shape an ax handle, shoe a horse with a
hunk of car tire make a harness out of hay wire, feed sacks and shoe
scraps. And…who, at planting time and harvest season, will finish his
forty hour week by Tuesday noon. Then, pain’n from “tractor back”, put
in another seventy two hours.
So, God made a farmer!
God
had to have somebody willing to ride the ruts at double speed to get the
hay in ahead of the rain clouds and yet stop on mid-field and race to
help when he sees the first smoke from a neighbor’s place.
So, God made a farmer.
God
said, “I need somebody strong enough to clear trees, heave bails and yet
gentle enough to tame lambs and wean pigs and tend the pink combed
pullets…and who will stop his mower for an hour to mend the broken leg
of a meadow lark.
So, God made a farmer.
It had
to be somebody who’d plow deep and straight…and not cut corners.
Somebody to seed and weed, feed and breed…and rake and disc and plow and
plant and tie the fleece and strain the milk. Somebody to replenish the
self feeder and then finish a hard days work with a five mile drive to
church. Somebody who’d bale a family together with the soft strong bonds
of sharing, who’d laugh and then sigh…and then respond with smiling
eyes, when his son (or daughter) says he wants to spend his life “doing what dad
does”.
And on the 8th day, God looked down on his planned paradise and said,
"I need a caretaker." So God made a farmer.
Never in my life have I had a heart stopping moment during a
TV commercial. And last night, I can most certainly say that living rooms all
around the country went “hush” during the “So God Made A Farmer” Dodge Ram commercial.
I know that mine sure did. Every time I hear that moving poem, I get this “fluffy
happy” feeling in my stomach and almost a tear in my eye. Seeing such purity on
the TV screen after watching and hearing the awkwardness that was the Go Daddy
creepy make out session is extremely refreshing.
"Somebody who'd bale a family together with the soft strong bonds of
sharing, who would laugh and then sigh, and then reply, with smiling eyes, when
his son says he wants to spend his life 'doing what dad does.'" So God
made a farmer.
But before you begin to bow down to the great Mr. Paul Harvey,
“Here’s the rest of the story”…
Paul Harvey, was anti-animal agriculture. He was a closet
animal rights zealot. The following is taken directly from the HSUS website:
“Some animal advocates may not be aware that Paul and Angel
were two of the best friends that the animal protection movement and The HSUS
ever had, and the same must be said of their surviving son, Paul Harvey Jr.
This triumvirate supported the work of our organization on countless fronts,
with the support from the elder Harveys dating back to the nascent days of the
organization in the mid-1950s and continuing through our work today. In one way
or another, they worked with all of the six CEOs of The HSUS since the group’s founding
in 1954.”
Now this may come as a shock to a majority of us ag-nerds out
there who use to praise that deep god like voice that would bellow over the rural
radio waves with his long dramatic pauses and his legendary “good day!” sign
off. Trust me, I felt betrayed almost; I
couldn’t sleep so that is why I am writing this at 1am.
I have been seeing a lot of huf and puf about whether or not
agriculture should like having Paul Harvey promote the American way of agriculture
and also the National FFA Organization. Well here is my thought,
WHY ARE WE
COMPLAINING ABOUT HAVING THE MOST EXPENSIVE TWO MINUTES ON TV MONEY CAN BUY,
BEING SPENT PROMOTING AMERICAN FARMERS! (Major props to you Dodge! I always knew I had a soft spot for you somewhere deep inside my Chevy roots)
"I need somebody with arms strong enough to rustle a calf and yet
gentle enough to deliver his own grandchild. Somebody to call hogs, tame
cantankerous machinery, come home hungry, have to wait lunch until his wife's
done feeding visiting ladies and tell the ladies to be sure and come back real
soon -- and mean it." So God made a farmer.
We are seriously shooting ourselves in the
foot right now people. This commercial ranked in the top five favorite commercials
of the night and #SoGodMadeAFarmer was trending on twitter immediately after
the airing. On a night when people are usually talking about Budweiser, Doritos,
Beyonce forgetting to put her pants on, and Jim Harbaugh unplugging the Super
Dome lights because he couldn’t beat his brother, people were talking about
farmers and thinking about where their food comes from. Viewers were not concerned
with the hidden agenda of the voice reciting the poem; they were listening to
the words and getting lost in the images on the screen. People who have never
even thought about the life of a farmer got to see real life people working
hard to create a healthy wholesome product to nourish our nation. Now don’t get
me wrong, my praise for Mr. Harvey has definitely been suppressed to some extent, but to each their own I guess. But in my
opinion, agriculture most definitely won last night.
...that's what she said
FYI: Paul Harvey did not write the poem "So God Made A Farmer", yes he did recite it at the FFA Convention in 1978, but the author is unknown. Also, go watch the commercial, because every time you do Dodge will donate money, up to $1 Million to the National FFA Organization.
And on the 8th day, God looked down on his planned paradise and said,
"I need a caretaker." So God made a farmer.
God said, "I need somebody willing to get up before dawn, milk cows, work
all day in the fields, milk cows again, eat supper and then go to town and stay
past midnight at a meeting of the school board." So God made a farmer.
"I need somebody with arms strong enough to rustle a calf and yet
gentle enough to deliver his own grandchild. Somebody to call hogs, tame
cantankerous machinery, come home hungry, have to wait lunch until his wife's
done feeding visiting ladies and tell the ladies to be sure and come back real
soon -- and mean it." So God made a farmer.
God said, "I need somebody willing to sit up all night with a newborn
colt. And watch it die. Then dry his eyes and say, 'Maybe next year.' I need
somebody who can shape an ax handle from a persimmon sprout, shoe a horse with
a hunk of car tire, who can make harness out of haywire, feed sacks and shoe
scraps. And who, planting time and harvest season, will finish his forty-hour
week by Tuesday noon, then, pain'n from 'tractor back,' put in another
seventy-two hours." So God made a farmer.
God had to have somebody willing to ride the ruts at double speed to get the
hay in ahead of the rain clouds and yet stop in mid-field and race to help when
he sees the first smoke from a neighbor's place. So God made a farmer.
God said, "I need somebody strong enough to clear trees and heave
bails, yet gentle enough to tame lambs and wean pigs and tend the pink-combed
pullets, who will stop his mower for an hour to splint the broken leg of a
meadow lark. It had to be somebody who'd plow deep and straight and not cut
corners. Somebody to seed, weed, feed, breed and rake and disc and plow and
plant and tie the fleece and strain the milk and replenish the self-feeder and
finish a hard week's work with a five-mile drive to church.
"Somebody who'd bale a family together with the soft strong bonds of
sharing, who would laugh and then sigh, and then reply, with smiling eyes, when
his son says he wants to spend his life 'doing what dad does.'" So God
made a farmer.